Event Details

✨ Women in CPG Session Spotlight ✨

The Secret to Unstoppable Growth: When Personal & Business Values Align

Tuesday, July 18, 9:30 - 10:20 a.m. PT

Free, Virtual Session hosted in collaboration with Naturally Bay Area and Naturally North Bay


Ready for a mental energy boost? What if clocking in felt just as invigorating as clocking out? Satisfied professionals will tell you there's magic to be found when your personal and business values align.


We'll hear from three leaders from women's life-stage product companies — Dana Cohen of Cora, Julie Gordon White of Bossa Bars Menopause Energy Bars, and Zoe Kissam of Traditional Medicinals. They'll share how their personal values have guided their career journey, how they have overcome challenges, and the pros & cons of selling products targeted to women's unique needs.


▶ ▶ To participate in this event, please register for Naturally Network's Women in CPG Virtual Summit. ◀◀

Speakers

  • Dana Cohen (Chief Marketing Officer at Cora)

    Dana Cohen

    Chief Marketing Officer at Cora

    https://cora.life/

    Dana Cohen is the Chief Marketing Officer for Cora, a leading brand of organic period and body care products that provides comfort through the uncomfortable. Dana has over 20 years of experience in building consumer product brands with a passion for challenger brands in the natural and organic space. Prior to Cora, she led marketing at Bare Snacks, a better-for-you snacking brand offering simply baked, real fruit and veggie chips that was ultimately acquired by Frito-Lay. Dana also spent 8 years at The Clorox Company across a variety of brand management, shopper marketing, and innovation roles. Dana holds a BA from Amherst College and an MBA from the Kellogg School of Management at Northwestern University. She lives in San Carlos CA with her husband and three extremely energetic boys.

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  • Julie Gordon White (Founder & CEO of Bossa Bars Menopause Energy Bars)

    Julie Gordon White

    Founder & CEO of Bossa Bars Menopause Energy Bars

    https://bossabars.com/

    Julie Gordon White is the founder and CEO of Bossa Bars Menopause Energy Bars, an Oprah Daily Best Menopause Product, and advocates for women in all stages of "The Pause". Julie is also an award-winning entrepreneur, bestselling business author, and TEDx speaker. In 2020, Julie launched Bossa Bars after personally struggling with the "Menopause Middle" and watching her friends suffer in silence as their symptoms and increasing weight gain were robbing their confidence. Bossa Bars are delicious plant-based, nutrient-dense, and low-calorie energy bars with all the goodness a menopausal body needs, along with a MenoLounge community to help women #menolikeaboss! Bossa Bars are available on Amazon and at www.bossabars.com.

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  • Zoe Kissam (Director of innovation at Traditional medicinals)

    Zoe Kissam

    Director of innovation at Traditional medicinals

    https://www.traditionalmedicinals.com/

    Zoe Kissam has been using and studying herbs for decades, discovering a passion for herbalism while seeking alternative remedies for her own wellness. She joined Traditional Medicinals in 2006 with a degree in Anthropology, and a certification in Clinical Herbalism from the California School of Herbal Studies. Nearly 17 years later, she is currently Director of Innovation at Traditional Medicinals using her love of plants and people to deliver on the company's purpose: to make botanical wellness accessible through different forms and occasions to consumers worldwide.

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