Event Details

Category Trends with Top Retail Buyers


With EXPO West fresh in everybody's mind, Naturally Bay Area has invited buyers from top retailers to reveal the industry trends they are excited about and share tips on how to be successful at their stores. Hear about the trends they're seeing, review timing and criteria, preferred marketing support tactics, and how to set yourself up for success.


Tune in live to submit your questions to our panel and join this exciting discussion.

Speakers

  • Thuy Nguyen (Category Manager at Thrive Market)

    Thuy Nguyen

    Category Manager at Thrive Market

    https://thrivemarket.com/

    Thuy Nguyen is a Category Manager at Thrive Market, the health-first membership for conscious living, with a mission of making healthy living easy, affordable and accessible to all. At Thrive Market, Thuy is building out the assortment in Dairy, Deli and Refrigerated Grocery in preparation for their Fresh launch. Prior to Thrive Market, she was the Forager at Good Eggs and focused her time on finding unique and differentiated grocery products to bring onto the platform. Thuy graduated summa cum laude from New York University and has over 12 years of experience working within all facets of the food industry and supply chain from farmer's market manager, to wholesale coordinator, to small business owner. Throughout her years working within food companies like Hot Bread Kitchen, FarmBox, and Good Eggs, she found the most joy in discovering small emerging brands and helping them grow. When she isn't focused on trying the latest innovative ready-to-drink beverage, she spends time baking and thinking about ways to increase representation and diversity in the food world.

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  • Tobi Seriki (National Category Director of Albertsons)

    Tobi Seriki

    National Category Director of Albertsons

    https://www.albertsons.com/

    Meet Oluwatobiloba (Tobi), a successful merchandising professional with over 7 years of experience in category management. With a degree in finance from the University of South Florida, Tobi began her career as a merchandise planner at the Home Depot, working on forecasting and analyzing sales trends to optimize assortment. She quickly moved up the ranks and transitioned into the role of Sr. Analyst Merchandising Execution, where she managed the implementation of merchandising strategies across various stores.

    With a passion for e-commerce and an omni channel experience, Tobi made a bold move to focus on digital merchandising. She honed her skills in online merchandising and content strategy, leveraging data-driven insights to drive sales growth. Her expertise in e-commerce eventually led to her promotion to the role of category manager, where she oversees the strategy and execution of multiple product categories at Albertsons.

    Throughout her career, Tobi has developed an eye for emerging and innovative brands, always staying ahead of the curve and bringing fresh ideas to the table. She has a keen sense of market trends and consumer behavior, enabling her to make informed decisions on product assortment.

    When Tobi is not working, she enjoys spending time with her family and exploring new places through travel. She believes that experiencing different cultures and perspectives is essential to her personal and professional growth.

    Tobi's passion, drive, and expertise have made her a valuable member of the Albertsons team.

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  • Patrick Wyman (Local Forager at Whole Foods Market)

    Patrick Wyman

    Local Forager at Whole Foods Market

    https://www.wholefoodsmarket.com/

    Patrick Wyman has 29 years of experience in the natural foods industry, and 19 with Whole Foods Market. He started with the company in a store support role for the grocery department, moved through grocery leadership, and now oversees the Northern California region’s local purchasing program and local vendor partnerships. In this role Patrick helps guide vendors through the logistics of bringing a product to market including topics like packaging, distribution, financing, and compliance with company and governmental standards. He’s passionate about the environment; professionally he participates in Whole Foods Market’s Green Mission leadership team, and spends plenty of time off work hiking and skiing.

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